How to Evaluate Principal Media Partners: A Checklist for Creators and Small Publishers
transparencymedia-buyingpublishers

How to Evaluate Principal Media Partners: A Checklist for Creators and Small Publishers

UUnknown
2026-02-22
10 min read
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A practical due-diligence checklist for creators to vet principal media partners—reporting, fees, inventory sources, measurement, and SLAs.

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#transparency#media-buying#publishers
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Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.

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2026-02-22T10:38:01.078Z